Legal Directories and Rankings
Directories and rankings such as Chambers & Partners, Legal 500 and others help win new clients, build personal and firm authority and attract new talent. The reputational and commercial benefits of becoming a trusted advisor are significant: legal and tax rock stars enjoy word-of-mouth referrals, command higher fees and are short-listed for business-critical assignments.
BUT many lawyers say that there are too many publications to choose from, the process is time-consuming and it seems to require a specialist touch that office staff does not always have. Many excellent professionals are unranked because they believe it’s too much work to manage the lengthy process. This is a huge missed opportunity.
We can do the heavy lifting and position firms, practices and individuals for success
The XUNAMA X-factor
XUNAMA brings strategy and structure to your legal and professional services brand and communication including taking the time to understand and integrate your firm’s values and culture. Services include:
We develop your directories and rankings strategy – identifying the right publications and focusing on the practices and practitioners with the greatest likelihood of success. We have been doing this for a long time and have a deep sense of what it takes to be ranked.
We work with you to shape the submission, tell the right stories, provide the most compelling support
